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Inbound versus Outbound Marketing

TrustRadius Marketing

Inbound and Outbound marketing offer different approaches to achieving the same goals of generating leads, driving sales, and improving customer relations. Customers may visit a website, demonstrate interest, and become a potential lead for the sales team. For the sales team, this is fantastic lead generation.

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Email Marketing vs Marketing Automation Software

TrustRadius Marketing

Multi-channel interactions with leads are all created and tracked within one platform, allowing for greater personalization and intelligent campaigns. Within the email marketing software, marketers can create beautiful emails, automate email campaigns to subscriber lists, and reach a massive audience while complying with privacy regulations.