17 ABM Stats That Will Make You Rethink Your 2021 Strategy
Rollworks
DECEMBER 14, 2021
To help you discover what account-based marketing (ABM) can do for your company, we’ve gathered 17 ABM statistics that will show you why you need to integrate ABM into your 2018 and 2019 B2B marketing strategies. DemandBase found 83% of companies say the main benefit of using ABM is increasing the engagement with their target accounts.
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