Shorten Your Sales Cycle with Pipeline Velocity Account-Based Marketing Campaigns [Templates]
Terminus
SEPTEMBER 21, 2017
You can take a data-driven approach to wake the dead campaigns by using intent data from a tool like Bombora to unearth accounts that are demonstrating interest in keywords that matter to your business. According to InsideView and Biznology , a whopping 70% of B2B data decays each year.
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