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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

A web application designed to make it easy for non-technical users to create, edit, and manage a website. The process of improving your site conversion using design techniques, key optimization principles, and testing. A language that manages the design and presentation of web pages: color, look, feel, and so on.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

15) Clickthrough Rate (CTR). A web application designed to make it easy for non-technical users to create, edit, and manage a website. The process of improving your site conversion using design techniques, key optimization principles, and testing. Check out this free, pre-designed editorial calendar template.).