Remove Churn Rate Remove Clickthrough Remove CPA Remove Growth Marketing
article thumbnail

41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

Changes to CTAs, design, social proof, forms often have a conversion rate impact. Overall conversion rates are not very meaningful. . Email open and clickthrough rates. Marketing Qualified Leads Conversions. Customer Conversion Rate. . . Jostle | Growth Marketing Director. . .