Kevin Indig

AUGUST 7, 2023

Even when technically better alternatives exist, customers choose the solution they’re familiar with because it’s reliable. It’s the outcome of positioning, which lives at the intersection of your expertise, the pain points you solve and what your customers care about. See Google or Apple, for example.

Paid Content 94

Paid Content Advertisements Advertising Brand Identity 94

Zoominfo

FEBRUARY 21, 2021

For B2B sales and marketing teams, having a 360-degree view of customers and prospects is key. 325991 Custom Compounding of Purchased Resins. 332114 Custom Roll Forming. 335921 Fiber Optic Cable Manufacturing. 5111 Newspaper, Periodical, Book, & Directory Publishers. 5617 Services to Buildings & Dwellings.

Work Management 204

Work Management Marketing Management Paid Search Agency Planning 204

Zoominfo

FEBRUARY 21, 2021

For B2B sales and marketing teams, having a 360-degree view of customers and prospects is key. Industry classification remains a foundational component to achieving ABM (account-based marketing) success. Since many traditional vendors also have such poor data accuracy, there is still much to be desired.

Work Management 100

Work Management Marketing Management Paid Search Agency Planning 100

Single Grain

NOVEMBER 28, 2023

Encourage your customers to leave positive reviews. AI-driven digital marketing campaigns can provide faster and more accurate insights into customer behavior, leading to higher campaign success rates. This way, customers can shop anywhere in the world without having to leave their homes.

Paid Content 126

Paid Content Marketing AI Trends Paid Search Agency 126