Business to Business Clickthrough Positioning WOM 
Hubspot
JUNE 19, 2014
B2B: Business-to-Business. Companies that sell to other businesses. B2C: Business-to-Consumer. CTR: Clickthrough Rate. The amount of revenue a subscription-based business receives per month. WOM: Word-of-Mouth. Learn more about creating a powerful WOM marketing strategy here. Learn more here.
Hubspot
MARCH 10, 2016
4) B2B (Business-to-Business). An adjective used to describe companies that sell to other businesses. 5) B2C (Business-to-Consumer). 15) Clickthrough Rate (CTR). The amount of revenue a subscription-based business receives per month. 95) Word-of-Mouth (WOM). 16) Closed-Loop Marketing. 96) Workflow.
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