Remove Business Blogging Remove SIC Remove SQO Remove Web 2.0
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Survey Finds Growth in Pipelines and Sales Cycles for B2B Lead.

Industrial Marketing Today

So the waterfall concept is Inquiry > MQL > SAL > SQO > Close. Given the current state of the economy, I find companies in the industrial sector only recognizing SAL’s and SQO’s. Company news and industry SIC codes tied for third. Wait a minute, isn’t that what Content or Inbound marketing is all about?