9 Lead Generation Mistakes Marketers Need to Stop Making
Hubspot
OCTOBER 28, 2016
Focus on creating offers that are valuable in some way for your target audience, and then package that value and put it behind a lead capture form. 2) You don't offer lead gen content for people in different stages of the buyer's journey. 7) You're not using social media strategically for lead generation. How to Fix It.
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