Burn Rate De-duping Differentiation Sales Cycle 
Zoominfo
APRIL 23, 2020
But long, complicated sales cycles need more than just names and numbers. Marketing and sales intelligence data is dynamic, which is to say frequently and continuously refreshed. The single failure in an otherwise successful sales or marketing approach is often bad data. Burned by Churn.
DiscoverOrg
MAY 7, 2019
But long, complicated sales cycles need more than just names and numbers. Marketing and sales intelligence data is dynamic, which is to say frequently and continuously refreshed. The single failure in an otherwise successful sales or marketing approach is often bad data. Burned by churn. Data is what data does.
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