Blast Campaigns Bulldog Solutions CRM Demand Generation Agencies 
ANNUITAS
AUGUST 19, 2010
Lead management goes beyond focusing on the top of the funnel i.e., demand generation. It addresses the entire buying cycle from response all the way through to close and even retention and customer service. The research focused on 250 B2B organizations who have implemented a Marketing Automation Solution.
Online Marketing Institute
JULY 31, 2009
2) Database services – powerhouses like Dun&Bradstreet, Harte-Hanks, Acxiom, Equifax, infoUSA, and Merkle dominate this category , but B2B marketers tend to think of them more as list generators than providers of a broad spectrum of strategic data management to direct mail execution.
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