103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)
Webbiquity
NOVEMBER 12, 2013
The average CTR for banners is 0.01 According to Get Elastic, 31 percent of consumers are worried that they will be tracked if they click them, and 55 percent fear a virus. That is, the CTR for a result near the bottom of page one can be as high as 8% after a “back” button click. B2B Marketing Insider ).
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