3 Marketing Technology Hurdles in 2019 and How to Avoid Them
SmartBug Media
MAY 21, 2019
Thirty-three percent of brands feel that their biggest challenge in marketing measurement is data complexity. According to Reachforce research, every year, up to 18 percent of phone numbers change, 25-33 percent of email addresses become outdated, and up to 66 percent of people will change companies or job functions.
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