Remove Astroturfing Remove Ethics Remove Public Relations Remove Trust Marketing
article thumbnail

Online Reputation Management: Using SEO to Defend Your Online Brand & Reputation

seo.co

Astroturfing – Or The Art of Masquerading. + Trust and authority. Which one do you think the average customer is going to trust more? Furthermore, three out of four customers say positive reviews make them more likely to trust a local business. Table of Contents. + The Importance of a Brand’s Online Reputation.