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Top-10 Demand Generation Vendor Blogs

LeadSloth

In my previous post I listed the Top-10 Demand Generation blog by marketers and consultants. Today I’ve put together a list of vendor blogs. Most of these vendors blogs really get ‘online marketing’, so they talk about best practices rather then just touting their products, and they post regularly.

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5 Mistakes B2B Marketers Need to Avoid in 2010

Anything Goes Marketing

Consider using data tools that are included in your marketing automation system to clean up your data. You can also look at services like Fresh Address ( [link] ) that can clean up your email addresses or providers such as ReachForce or MarketOne that can generate leads based on your specific needs.

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How to Drive Your Marketing Automation Strategy Forward

Content Standard

You’ve invested a lot of time and money into your marketing automation platform (MAP). Marketing automation enables you to optimize your email strategy and send the right content to the right audience at the right time. To elevate your lead nurturing programs, start developing separate tracks for your audience.

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How to Choose the Right Content Marketing Software

Convince & Convert

It’s also important to realize what’s been happening in digital marketing as a whole. Although we’ve been using social media management software for a decade and marketing automation platforms for years, we continue to use those solutions—just more so for marketing content than ever before. It has evolved.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Many of the marketing automation companies have added some fairly sophisticated analytics to monitor prospect’s online behavior and help marketers qualify and score them based on Web site visits, registrations, and downloads. My point: B2B marketers are looking elsewhere for help generating demand. The good news?