MarTech’s Email Marketing Periodic Table: Manage deliverability and optimization like a scientist
Martech
FEBRUARY 4, 2022
And if you would a copy you could save or print out for your teams, click here to download the high-res version. This happens when your subscribers Opt-in (In) through a sign-up form. The first thing that your email system should trigger is a Double opt-in (In2) email. Compliance. This can be executed as a “welcome” email.
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