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Differentiated Marketing for Professional Services

Hinge Marketing

And a differentiated marketing strategy allows you to address multiple segments with carefully tailored services and marketing plans. And it requires discipline to plan and execute a differentiated strategy. The engineering firm then rolled out vertical-specific marketing plans, channels, and content.

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Differentiated Marketing for Professional Services

Hinge Marketing

Download The Marketing Planning Guide. And a differentiated marketing strategy allows you to address multiple segments with carefully tailored services and marketing plans. And it requires discipline to plan and execute a differentiated strategy. Different types of research apply to different stages of the planning process.