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How to Choose an A/B Testing Tool in 2024

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Did you hear about website optimization on a growth marketing podcast and had this tool recommended to you? What Guardrail Metrics Were You Hoping to Move with the Tool Acquisition? RFI documents are similar, so a template like this would work. Need inspiration to populate your RFI document? Core Web Vitals ready?

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How to Choose an A/B Testing Tool in 2023

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Did you hear about website optimization on a growth marketing podcast and had this tool recommended to you? What Guardrail Metrics Were You Hoping to Move With the Tool Acquisition? RFI documents are similar, so a template like this would work. Frequentist or Bayesian stats? Frequentist or Bayesian stats?