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Scaling every stage of your ABM Program with Insight

Business Brainz

Be it an inbound marketing strategy or an ABM strategy, insight is the bedrock to scaling any marketing program. B2B marketers and ABM practitioners rely heavily on authentic and relevant insight to scale their ongoing ABM programs. 86% of ABM practitioners struggle with getting enough data and insight. B2B Marketing.

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16 marketing automation platforms your organization should consider

Martech

These platforms offer a wide range of advanced features, including AI-based predictive lead scoring and product recommendations, ABM and social media campaign integration. ABM activities can be automated with dotdigital’s program builder. Users can set up automated workflows for data normalization.