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SWOT Analysis: Is Instagram Right for Your Media Brand?

Hubspot

As of October 2015 , there are 400M+ daily active users, 80M+ photos per day, and 3.5B If you’re on the fence about whether to take the jump and develop an Instagram presence, the following SWOT analysis will help. Instead of thinking about Instagram as a way to drive traffic, think about it as a top-of-funnel marketing investment.

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