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Converting B2B Leads Through Social Content: 3 Keys to Success

NuSpark Consulting

Just about every marketer has heard that salespeople who use social outsell 78 percent of their non-social peers , and that leads developed and nurtured via social networking are seven times more likely to close than other types of leads. Let’s say you have some great lead generating content pieces.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

by eMarketer. billion by 2014. percent of internet users, or 127 million people, will use a social network at least once a month in 2010; that figure is projected to rise to two-thirds by 2014. Social Media Is Greater Marketing Priority for Small Businesses by eMarketer. Are Twitter Followers Better Than Facebook Fans?