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The 2014 Content Marketing Imperative

Marketing Insider Group

And then process starts all over again when you analyze what works and use those insights to drive continuous improvement in the next round of content creation. Content Marketing is an equal portion of creation, curation and syndication. 73% of B2B Marketers have someone in charge of content marketing strategy.

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33 Stats That Paint a Picture of the Future of Marketing

Hubspot

15) 53% of retailers plan to focus on web personalization engines in 2012. Email Marketing and Automation. 18) 59% of B2B marketers say email is the most effective channel for generating revenue. Source: BtoB Magazine ) Tweet This Stat! Source: BtoB Magazine ) Tweet This Stat! Marketing Analytics and Integration.

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