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30 Women Shaping B2B Tech Marketing

SnapApp

Currently, the company's funnel has improved 10x; we've reduced the CPL by 50%. She’s worked in B2B tech since 2011. . There’s a time and a place for ‘geeking out’ on the detail and showcasing your in-depth knowledge, and that is usually in technology forums and seminars – alongside industry peers. Jenn Steele.

article thumbnail

30 Women Shaping B2B Tech Marketing

SnapApp

Currently, the company’s funnel has improved 10x; we’ve reduced the CPL by 50%. She’s worked in B2B tech since 2011. There’s a time and a place for ‘geeking out’ on the detail and showcasing your in-depth knowledge, and that is usually in technology forums and seminars – alongside industry peers. Jenn Steele.