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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Subscribe to our RSS Feed Subscribe via Email Your email: Learn Inbound Marketing Inbound Marketing Software Learn how HubSpot can help turn your business into an inbound marketing machine. There are so many scenarios out there, and so many lead-gen tools available that it should be possible to craft an effective program.

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B2B Hubs Or PPC? Are All Leads Created Equal?

Online Marketing Institute

PPC campaigns provide control through match types , negative keyword screens, selection of keywords based on very specific niches, use of long-tail search terms, and more. Tracking lead source – Another strong benefit of PPC is the traceability of lead source by keyword. Are All Leads Created Equal?