Account-based marketing not working? Try these 4 fixes.
Rollworks
JUNE 3, 2018
But first, let’s take a look at the main problems with traditional marketing and how ABM aims to solve them. Account-based marketing is a new type of funnel. Traditional segmentation separates leads into different buckets (the “segments”) so that you can market to them with more specific messaging.
40 
Let's personalize your content