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Fliptop: A Customer Data Platform for Predictive Lead Scoring, Pure and Simple

Customer Experience Matrix

But it fits perfectly into the “data enhancement” category, joining Infer , Lattice Engines , Mintigo , Growth Intelligence (which I’ve also yet to review) and ReachForce. New leads can be scored in under one minute or in a few seconds if the system is directly connected to a lead capture form.

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16 marketing automation platforms your organization should consider

Martech

For information on pricing and a deeper feature breakdown on several of these platforms, download the MarTech Intelligence Report. Lead capture, nurturing and scoring models deliver high-quality leads while decreasing customer acquisition costs. Account-Based Marketing offers unified lead and account-based strategies.