Full Circle Insights

JULY 27, 2021

SAN MATEO, Calif —July 26, 2021 —Today, the Business Intelligence Group named the Digital Source Tracker from Full Circle Insights Product of the Year in the 2021 Sales and Marketing Technology Awards program, also known as The Sammys. For more information got to fullcircleinsighs.com.

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Full Circle Insights

JANUARY 13, 2021

SAN MATEO, Calif —January 12, 2021— Full Circle Insights®, Inc., maker of comprehensive sales and marketing performance measurement solutions, today announced its Digital Source Tracker was named a 2021 BIG Innovation Awards winner in the “Technology Product” category presented by the Business Intelligence Group.

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Full Circle Insights

AUGUST 21, 2020

For years, industry talk about the CMO role tended to focus on CMO’s shorter than average tenure in the C-suite when compared to peers. While I’ve argued for years that marketing and sales should work together more closely, I believe it’s usually a mistake to put both groups under someone who has specialized primarily in sales or marketing.

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Lead Ranking Sales Management Marketing Attribution Top of Funnel 64