In this webinar, Joe Apfelbaum, CEO of Ajax Union and business strategist, will take you through the ABCs of intent data. You'll learn how to effectively use it to drive business results, with practical tips on how to leverage both company and contact intent data to maximize your marketing efforts.
Whether you're a seasoned marketer or just getting started, this webinar is a must-attend for anyone looking to stay ahead in the ever-evolving world of digital marketing. Don't miss this opportunity to learn from a LinkedIn trainer, marketing expert, and certified Google trainer!
In this session, you will learn:
- What intent data is and why it's important for your business
- The key terminology and differences between first-, second-, and third-party data
- How to effectively use intent data to drive business results and maximize your marketing efforts
- The difference between company and contact intent data and how to leverage each type
March 8, 2023 at 11:00 am PT, 2:00 pm ET, 7:00 pm GMT