Forrester, PR, SEM and SMB - B2B Marketing Zone

B2B Social Media Marketing -- Does It Work?

Online Marketing Institute

DECEMBER 23, 2010

Nearly 85 percent of B2B decision makers are online and using social media to help in their decision making, according to Forrester Research estimates. On the surface it seems there are more successful B2C social media examples than B2B, but online seems to be where its at if youre looking to market to those B2B decision makers.

Work Management

Work Management Social Media Social Marketing B2B Marketing

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), Study: Social Media Affects SMB Purchasing Decisions by HubSpot Blog. B2B Marketing: Red-Headed Step-Child of SEM World?

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B2B Marketing Zone

B2B Social Media Marketing -- Does It Work?

Best Social Media Stats, Facts and Marketing Research of 2010

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