Conversion Rate Data Hygiene De-duplication Multi-Channel 
Zoominfo
FEBRUARY 12, 2019
As we’ve established, lead management is a complex, multi-step process. But, no two leads are the same — and a one-size-fits-all approach to lead generation will result in insufficient data. Test different form fields, CTAs, and more to optimize your landing pages for higher conversion rates and improved lead management.
Zoominfo
FEBRUARY 12, 2019
7 Tips for Improved Lead Management As we’ve established, lead management is a complex, multi-step process. But, no two leads are the same — and a one-size-fits-all approach to lead generation will result in insufficient data. Personalization will help you boost conversions and generate more high-quality leads.
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