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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

A computer programming term meaning a series of rules. HubSpot has APIs that developers use to get information from our software into theirs. We don''t think BANT is good enough anymore: Learn more about the qualification criteria set by HubSpot''s VP of Sales. See SaaS.). API: Application Programming Interface. BR: Bounce Rate.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. APIs are a series of rules in computer programming, which allow an application to extract information from a service and use that information either in their own application or in data analyses. 12) CAN-SPAM.