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Sales Intelligence: What to Expect When You’re Prospecting

Zoominfo

But long, complicated sales cycles need more than just names and numbers. Marketing and sales intelligence data is dynamic, which is to say frequently and continuously refreshed. Uniqueness : Are there duplicate records? The single failure in an otherwise successful sales or marketing approach is often bad data.

article thumbnail

Sales Intelligence: What to Expect When You’re Prospecting

DiscoverOrg

But long, complicated sales cycles need more than just names and numbers. Marketing and sales intelligence data is dynamic, which is to say frequently and continuously refreshed. Uniqueness : Are there duplicate records? The single failure in an otherwise successful sales or marketing approach is often bad data.