B2B Paid Social Benchmarks: What We Learned From $15M in Spend on Facebook and LinkedIn
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OCTOBER 6, 2021
platform ran in 2020 to find paid social media benchmarks. Our customers run the gamut from software to manufacturing to services—each with their own unique demand models. Click through rate (CTR): CTR is an early indicator of the relevance and appeal of your campaign to your target audience. How to look at the data.
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