Bundling Marketing Automation Services SWOT Validation 
Hinge Marketing
SEPTEMBER 11, 2017
Strategic marketing sounds like it would be a good idea for a professional services firm. It addresses high-level considerations such as what markets to target, which services to offer and how to price and promote them. The strategy and its associated tactics are often documented in a marketing plan.
Hinge Marketing
MARCH 28, 2018
Finding a competitive strategy that offers a sustainable advantage is a challenge for most professional services firms. Having a lower cost structure or greater specialized expertise are common examples of competitive advantages in the professional services. This is not true in professional services. Differentiation Strategy.
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