Numeric Scoring: The Key To Lead Management Success
Online Marketing Institute
JULY 31, 2009
Posted by Laura Ramos at 12:26 PM in B2B Marketing , Lauras Posts , Marketing Measurement | Permalink Digg This | Save to del.icio.us BtoB magazine and the Sales Lead Management Association reported last week that 45.4% The third dimension we use is the lead's position in the buying cycle. This can be a bit noisy.
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