PureB2B

JUNE 13, 2017

The birth of marketing technology happened sometime in the 80’s , when computers became powerful enough to store large volumes of customer information. a customer management company, developed the first ever database marketing software, basically a primitive CRM platform. In 1986, ACT!,

Marketing Automation Services 86

Marketing Automation Services Marketing Automation Work Management Marketing Management 86

PureB2B

JUNE 13, 2017

The birth of marketing technology happened sometime in the 80's , when computers became powerful enough to store large volumes of customer information. a customer management company, developed the first ever database marketing software, basically a primitive CRM platform. In 1986, ACT!,

Marketing Automation Services 62

Marketing Automation Services Marketing Automation Work Management Marketing Management 62

MarketJoy

JUNE 25, 2018

Thinking “Out-Of-The-Box” – It may not strike a marketer’s mind in the first place, but conducting business exhibitions is definitely one of the means of going about it. Not limiting oneself to e-blasts and direct mails, marketers should think creatively, witness the latest trends, and figure out the best solutions.

Paid Content 56

Paid Content Work Management Marketing Management Top of Funnel 56

Convince & Convert

SEPTEMBER 14, 2010

If these are just new channels for the same old marketing tactics, I believe that marketers are missing most of the new opportunities to truly engage and dyamically respond to customer needs and wants (which translates into more conversion/more revenues/more profits).

Social Media 124

Social Media Work Management Marketing Management Media 124

Online Marketing Institute

JULY 31, 2009

In B2B, it’s not about batch-and-blast acquisition as much as it is about using email to continue a conversation. a system that nurturing inquiries (emarketing and telemarketing), distributes the “leads” to various complicated sales distribution systems (outside direct, inside direct, dealers and distributions, etc.)

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40