Live From The Marketing Nation Summit Sessions: ABM, Content Marketing, Women In Tech and More
Adobe Experience Cloud Blog
MAY 12, 2016
Unfortunately, the stats show that 90% of B2B businesses use content marketing, but only 30% are effective at it. It all starts with having the right strategy in place: Set your goals for sales, savings, or sunshine (e.g. Some businesses have done this by acquiring smaller newsletters that have a similar audience base.
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