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The Ultimate Smarketing Glossary: 62 Common Sales Terms Explained for Marketers

Hubspot

NOVEMBER 12, 2014

Sales and marketing teams are both responsible for the growth and revenue side of the business -- and yet, many of them still tend to operate like two opposing teams. The goal of "smarketing" is to help bring sales and marketing together as one team, which involves constant, effective communication. Buyer Persona.

Top of Funnel

Top of Funnel Paid Content Work Management Marketing Management

What Is Lead Qualification and How Does It Work?

Salesforce Marketing Cloud

MARCH 5, 2024

Reps spend only 28% of their week actually selling, according to the State of Sales Report. That means sales teams need to hone in on the highest quality leads to make their numbers. Two main factors determine whether a lead is qualified: 1) Your product will fulfill their needs, and 2) they can afford it.

Lead Qualification

Lead Qualification Work Management Lead Ranking Sales Qualified Leads

Webinars

Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

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B2B Marketing Zone

The Ultimate Smarketing Glossary: 62 Common Sales Terms Explained for Marketers

What Is Lead Qualification and How Does It Work?

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