Automation Clickthrough WOM Word of Mouth 
Hubspot
JUNE 19, 2014
CASL covers email, texts, instant messages, and automated cell phone messages sent to computers and phones in Canada. CTR: Clickthrough Rate. WOM: Word-of-Mouth. Learn more about creating a powerful WOM marketing strategy here. Learn more of the details here. CLV: Customer Lifetime Value (See LTV).
Hubspot
MARCH 10, 2016
CASL covers email, texts, instant messages, and automated cell phone messages sent to computers and phones in Canada. 15) Clickthrough Rate (CTR). 56) Marketing Automation. While there’s some overlap with the term “lead nurturing,” marketing automation is a bit different. 95) Word-of-Mouth (WOM).
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