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Putting the R back in CRM

GreenRope

I recently read an interesting article by Charlie Brown in the Harvard Business Review called, “Too Many Executives are Missing the Most Important Part of CRM.” This isn’t the fault of the technology or the CTO, who usually manages it. Putting the R back in CRM. Originally posted on CustomerThink.

CRM 40
article thumbnail

Putting the R back in CRM

GreenRope

I recently read an interesting article by Charlie Brown in the Harvard Business Review called, “Too Many Executives are Missing the Most Important Part of CRM.” This isn’t the fault of the technology or the CTO, who usually manages it. Putting the R back in CRM. Originally posted on CustomerThink.

CRM 40
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article thumbnail

Putting the R back in CRM

GreenRope

I recently read an interesting article by Charlie Brown in the Harvard Business Review called, “Too Many Executives are Missing the Most Important Part of CRM.” This isn’t the fault of the technology or the CTO, who usually manages it. Putting the R back in CRM. Originally posted on CustomerThink.

CRM 40
article thumbnail

Putting the R back in CRM

GreenRope

I recently read an interesting article by Charlie Brown in the Harvard Business Review called, “Too Many Executives are Missing the Most Important Part of CRM.” This isn’t the fault of the technology or the CTO, who usually manages it. Putting the R back in CRM. Originally posted on CustomerThink.

CRM 40
article thumbnail

Putting the R back in CRM

GreenRope

I recently read an interesting article by Charlie Brown in the Harvard Business Review called, “Too Many Executives are Missing the Most Important Part of CRM.” This isn’t the fault of the technology or the CTO, who usually manages it. Putting the R back in CRM. Originally posted on CustomerThink.

CRM 40
article thumbnail

Putting the R back in CRM

GreenRope

I recently read an interesting article by Charlie Brown in the Harvard Business Review called, “Too Many Executives are Missing the Most Important Part of CRM.” This isn’t the fault of the technology or the CTO, who usually manages it. Putting the R back in CRM. Originally posted on CustomerThink.

CRM 40
article thumbnail

Putting the R back in CRM

GreenRope

I recently read an interesting article by Charlie Brown in the Harvard Business Review called, “Too Many Executives are Missing the Most Important Part of CRM.” This isn’t the fault of the technology or the CTO, who usually manages it. Putting the R back in CRM. Originally posted on CustomerThink.

CRM 40