Amazon CPL Elasticity Forrester 
SnapApp
APRIL 25, 2018
Amazon remembers our product preferences and can have items delivered the same day of purchase, at the mere click of a button. The recent release of Chargify Elastic Billing™ was a culmination of hard work and collaboration across all departments. Currently, the company's funnel has improved 10x; we've reduced the CPL by 50%.
SnapApp
APRIL 25, 2018
Amazon remembers our product preferences and can have items delivered the same day of purchase, at the mere click of a button. The recent release of Chargify Elastic Billing was a culmination of hard work and collaboration across all departments. B2B buyers and buying patterns are changing. Jenn Steele. Why the shift?
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