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30 Sales and Marketing Terms You Should Know

PureB2B

SEPTEMBER 11, 2016

This includes marketing messages, actual product use, customer support, and other brand touchpoints. This can be a personal blog or a business blog that contains various types of content including commentaries, event coverage, photos, videos, and anecdotes. Business blog. ToFu, MoFu, Bofu. Buyer Persona.

Top of Funnel 62
Top of Funnel Cost per Lead CPL Marketing Management 62
article thumbnail

30 Terms Every Sales and Marketing Professional Should Know

PureB2B

SEPTEMBER 11, 2016

This includes marketing messages, actual product use, customer support, and other brand touchpoints. This can be a personal blog or a business blog that contains various types of content including commentaries, event coverage, photos, videos, and anecdotes. Business blog. ToFu, MoFu, Bofu. Buyer Persona/s.

Top of Funnel 48
Top of Funnel Cost per Lead Marketing Management AIDA 48
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