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What B2B Marketing Tactics are working right now during COVID-19?

Engagio

Virtual events, direct mail, cross-channel digital, the telephone – they are all still alive, working and productive from what we’ve seen in the field the past couple weeks. Revisit your target account lists with this lens to ensure you are focusing your limited ABM budgets on the accounts most likely to be able to act. Todd Berkowitz.

article thumbnail

What B2B Marketing Tactics are working right now during COVID-19?

Engagio

Virtual events, direct mail, cross-channel digital, the telephone – they are all still alive, working and productive from what we’ve seen in the field the past couple weeks. Revisit your target account lists with this lens to ensure you are focusing your limited ABM budgets on the accounts most likely to be able to act. .