2013, Communities, P2P and Peer-to-peer

Search:

DAY

WEEK

MONTH

YEAR

Select your country:
Sign up | Log in

2013

Communities

P2P

Peer-to-peer

Taking Your Brand from “We know who they are” to “We know what they do”

LEADership

SEPTEMBER 15, 2015

CMO Spotlight: Philip Clement, Global Chief Marketing and Communications Officer, Aon . In April 2013, Aon signed a $240 million sponsorship of Manchester United for an 8-year period. As global CMO, Phil Clement has much to be proud of in terms of recognition for the Aon brand. That is not enough for Clement.

B2B Thought Leadership

B2B Thought Leadership Brand Identity Branding P2P

Build some social media marketing backbone you big wuss

Biznology

FEBRUARY 12, 2013

I recently received a comment chastising me for suggesting that your web site should be a trap from Peter Johnston , who said, “This attitude has no place in modern marketing. In a social world, trapped customers scream loudly enough for everyone to hear. Social media is people and not a pit full of vipers. Or your village.

Social Media

Social Media Social Marketing Peer-to-peer Work Management

B2B Marketing Zone

Taking Your Brand from “We know who they are” to “We know what they do”

Build some social media marketing backbone you big wuss

Stay Connected