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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

The lead management automation market, about which I blogged previously , continues to attract new players at a rapid rate. I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. I have checked out Hubspot and LeadLander. I’m sure I forgot a few.

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Turning Web Site Visitors into Paying Customers

Online Marketing Institute

Still, she believes that marketing departments could use Demandbase Stream to build very specific advertising campaigns, targeted at the exact type of company already visiting their website. But Longo says that Demandbase does a better job of integrating relevant data. 6) ERP (17) Internet Cust. 6) ERP (17) Internet Cust. ERP Internet Cust.