26 Tips To Use Images in Your A/B Tests and Increase Your Conversion Rates
Convert
MAY 19, 2021
In fact, image optimization seems to be more of a focus in the UX or PPC space. Improving the images CTR is the biggest lift they can optimize for before they then test other things. In PPC, the image is the first touchpoint that affects conversions. Your image can either support your offer or turn people away from it.
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