Remove Article Remove Astroturfing Remove Profiling Remove Public Relations
article thumbnail

Online Reputation Management: Using SEO to Defend Your Online Brand & Reputation

seo.co

Astroturfing – Or The Art of Masquerading. + Did you know that your brand risks losing 22 percent of business if customers find just one negative article on the first page of the Google search results? If there are three or more negative articles, that number climbs to 59 percent. Astroturfing – Or The Art of Masquerading.

article thumbnail

Best practices for social media shilling

Biznology

A venerable tradition in public relations is the grass-roots campaign. These fake grass roots campaigns, called astroturfing, caught on about ten years ago and still haven’t died out. . Well, from 2003-2006 I was in the astroturfing business. From astroturfing to shilling to DoS attacks to brute-force hacking.