Biznology

OCTOBER 2, 2014

A study by FreeWheel based on short, medium, and long form digital video content in the third quarter of 2013 found that the videos that were 20 minutes or longer (the long form ones) saw the highest completion rates of the three categories. The best rule of thumb is to make your information as concise and entertaining as possible.

Video Marketing 80

Video Marketing Stats Internet Marketing Click Rate 80

Biznology

DECEMBER 26, 2017

Later, I had a vendor who insisted on being paid with Bitcoin back in 2010-2013. I pray to Saint Anthony every day ( Tony, Tony, look around. Something’s lost and must be found! ). This was the first time I needed to move money from my bank account into my first–and most popular–digital wallet, Coinbase.

Practices 187

Practices Paper Cross-Selling Lock-In 187

Biznology

JANUARY 22, 2013

Even in 2013, the Huffington Post’s blogger interface doesn’t offer a Rich Text Editor so writing in familiar WYSIWYG isn’t possible there. Then the work begins. Top Best Blogging Platforms In 2013 (technoworrlld.blogspot.com). Related articles. Waiting for Another Movable Type (business-opportunities.biz).

Tagging 80

Tagging Blogger Case Study Case Studies 80

Biznology

MARCH 30, 2016

First, a little history… Once upon a time, keyphrase stuffing was all the rage — and it worked. ” Many times, it would work (cringe). Ever since Hummingbird (Google’s brand new algorithm), went live in 2013, people started screaming that keyphrases were dead. Here’s why. But position?

Research 80

Research Copywriting SEO Google 80

Biznology

DECEMBER 2, 2013

If a search marketer wanted the good stuff, the top-shelf accurate data that leads to smart business decisions, it usually required a significant amount of work to find and assemble the data. The data was from July 2013, the most recent month of data in our system. It just isn’t precise.

Spending 80

Spending SEM Advertising Agencies Verticals 80

Biznology

NOVEMBER 25, 2013

If a search marketer wanted the good stuff, the top-shelf accurate data that leads to smart business decisions, it usually required a significant amount of work to find and assemble the data. The data was from July 2013, the most recent month of data in our system. It just isn’t precise.

Spending 80

Spending SEM Advertising Agencies Verticals 80

Biznology

NOVEMBER 4, 2015

Added Sohmers, “The education system doesn’t encourage really figuring out why something works. We don’t have set work hours. The career paths that the CIOs who attended the session that day room had taken – working up through the hierarchy and earning promotions through patience and tenacity – made no sense to them.

Peer-to-peer 80

Peer-to-peer Startups Paid Search Agency Ad Exchange 80

Biznology

AUGUST 15, 2016

In particular an assessment of 1,500 companies with the biggest market caps by Professors from University of Utah, Purdue, and the University of Cambridge revealed that the companies run by CEOs in the top 10% of pay scale had the worst performance between 1994 and 2013: they returned 10% less to their shareholders compared to industry peers.

Brand Identity 80

Brand Identity Branding Peer-to-peer Terms and Conditions 80

Biznology

MAY 2, 2013

Those who had the opportunity to attend the 2013 IDC Directions conference saw IDC Senior Vice President & Chief Analyst, Frank Gens, talk about how business technology is migrating to the 3 rd Platform. What is working and what is not? Photo credits: www.roadtrafficsigns.com. Whether we are ready or not remains to be seen.

Peer-to-peer 80

Peer-to-peer Thought Leadership Social Networks SEM 80

Biznology

APRIL 25, 2013

As of April 2013, the Vine app is only available through Apple devices but representatives of the platform say it will soon be available through other platforms too. Though Vine works in conjunction with Twitter, it is a dedicated app – meaning it does not run through your actual Twitter account and is its own entity.

Small Business Marketing 80

Small Business Marketing Twitter Business Work Management 80

Biznology

JANUARY 21, 2015

Howard Schultz, head of Starbucks, said in 2013 that “the currency of leadership today is transparency.” Millennials prefer to work for firms that are leaders in disclosure, and even see it as their civic duty to leak information on shady or secretive deals. Three forces are driving this increase in transparency around the world: 1.

Transparency 80

Transparency Brand Identity Branding Ad Building 80

Biznology

JANUARY 15, 2015

Howard Schultz, head of Starbucks, said in 2013 that “the currency of leadership today is transparency.” Millennials prefer to work for firms that are leaders in disclosure, and even see it as their civic duty to leak information on shady or secretive deals. Britain, Denmark, Norway, etc.)

Transparency 80

Transparency Brand Identity Branding Ad Building 80

Biznology

JANUARY 5, 2016

In 2013, Congress passed legislation that effectively ended the ban on Radio Free Europe and Voice of America broadcasting within the U.S., Will this help or hinder the growth of the category? Edelman is closing in on a $1 billion year as it wraps ups its more than year-long restructuring. Does the new structure make sense?

Work Management 80

Work Management Marketing Management Skype Public Relations 80

Biznology

JANUARY 20, 2014

That was 2013. I used to work for a big media company, so I might be a bit more open to the idea of a personal brand. It works for everyone, but especially the Re/Code team.). Building a digital platform for your brand is a lot of work, and if you’re already running a robust business, it can become a low priority.

Personalization 80

Personalization Brand Identity Branding First-Mover Advantage 80

Biznology

NOVEMBER 1, 2012

At the time, I know now, it was unusual to even have a process for such a thing, but that is how IBM worked (and still does). As i thought back to the old IBM process, I am not sure any of it works anymore. Use LinkedIn, Twitter, Facebook–whatever works–to help nudge the clients through the last few stages.

B2B Sales 80

B2B Sales Process Sales Qualified Leads B2B 80

Biznology

OCTOBER 17, 2014

In a survey in 2013 by MIT and Boston Consulting, they found that among 2,000 companies, two thirds of business people thought social and environmental matters were “significant” or “very significant”, but only 10% felt they were doing enough about it.

Brand Identity 80

Brand Identity Branding Classified Ads Public Relations 80

Biznology

SEPTEMBER 25, 2015

You may remember Martyn from his instructive Diary of a CMO , published by Direct Marketing News in 2013. Martyn’s answers reveal what’s working today in B2B digital marketing. In a reflective mood, he was willing to field some questions about his successes there. Where did you direct them to focus their efforts, and why?

B2B Marketing 80

B2B Marketing Work Management Marketing Management B2B 80

Biznology

NOVEMBER 30, 2012

In fact, it is the antithesis of the separateness that makes a farm work best. The Internet is about integration and everything working in concert. Your website must be inviting and easy to move around or else all of that hard work to direct traffic to it will be for naught. But guess what? is not really doing SEO.

Internet Marketing 80

Internet Marketing SEO PPC Social Media 80

Biznology

APRIL 24, 2014

It’s a free service that helps people batch unsubscribe from email newsletters and subscriptions and in January, they gave out “awards” to the companies who lost the most email subscribers in 2013. Work the body. 1-800 Flowers topped the list with a 52.5% unsubscribe rate. Don’t do the old hack trick of writing “act now!”

Email Marketing 80

Email Marketing Opt-out Public Relations Opt-in 80

Biznology

FEBRUARY 26, 2014

Mobile is frickin’ huge: Facebook COO Sheryl Sandberg recently told CNBC that in 2013 people spent more time on mobile than watching TV , the first time that’s ever happened. How can you make mobile work for search engines, your customers, and your business? Responsive sites generally work across devices more readily.

Top of Funnel 80

Top of Funnel Business Mobile Marketing Lock-In 80

Biznology

OCTOBER 9, 2013

“Ultimately, adoption is the leading indicator of social business success” (Forrester, “Mapping the value of social business and collaboration,” 2013). Or even a non-commital “it-worked-for-us” practices? Should we downgrade them to more modest “good practices”?

Practices 80

Practices Wikipedia Business Best Practices 80

Biznology

AUGUST 13, 2013

billion with 2,405,518,376 global Internet users , there’s plenty of work to go around — whether you’ve timed it perfectly and dropped into the most amazing tubular wave or are just splashing around in the surf, forget the cutting edge! Get on board with the Australian Surf Festival 2013 (visitnsw.com).

Social Media 80

Social Media Media First-Mover Advantage PR 80

Biznology

JANUARY 17, 2013

Between now and February 5, 2013 you are invited to vote for the token you most want Monopoly keep. Will this work for you? I’d love to hear your favorite content marketing examples – and why they work for you. Get People Involved. Voting takes place on the Monopoly Facebook page.

Examples 80

Examples Content Marketing Content Internet Marketing 80

Biznology

NOVEMBER 11, 2013

Or that in 2013, digital media spending surpassed all form of print media spending (e.g. QUESTIONS YOU ASK NOW DEFINE THE ORGANIZATION YOU BECOME: Should digital work be managed as a function? What is the work of the digital function? Did you know that in this decade, digital is the only media channel to grow every year?

Course 80

Course Planning Work Management Peer-to-peer 80

Biznology

JANUARY 15, 2013

What I do is I have my own personal link-shortener that my buddy Phillip Rhoades created for me and I called rnnr.us — and I do my own little hack and create my own work-around which generally works: Et voilà! doesn’t work, try rnnr.us, tinyurl.com, or is.gd. Why did that happen? Related articles.

Blast Campaigns 80

Blast Campaigns Twitter Facebook Linkedin 80

Biznology

JUNE 19, 2014

For perspective, that was roughly the entire size of the world’s e-commerce market in 2013. By 2020 there will be 50 billion networked devices – such connectivity will increasingly be part of our everyday life: from cars we drive, pills we take, clothes we wear and media we consume to how we work and how countries are governed.

Mobile Advertising 80

Mobile Advertising Mobile Marketing Forecasting Emarketing 80

Biznology

FEBRUARY 19, 2014

Retailers should determine the most efficient sales channels, and then work on maximizing those channels before moving on to the next initiative. Looking at the graph, we can clearly see that neither social nor email drove sales in 2013 — neither assists nor actual conversions. But too many concurrent efforts spread resources too thin.

Top of Funnel 80

Top of Funnel SMB eCommerce Allocation 80

Biznology

FEBRUARY 13, 2015

An Outside List Example: During the last 3-months we have been working on a lead generation campaign for Adeptpros ( www.Adeptpros.com ), a developer of apps. First California Bank had been acquired by Pacific Western Bank in 2012, even though the deal didn’t close until 2013. NelNet showed Steve G. Key contact name was also wrong.

List Brokers 80

List Brokers Ad brokers B2B Work Management 80

Biznology

DECEMBER 6, 2012

Yet, as I craft my 2013 plans, training once again appears on the top of my list of activities. I even cowrote a book called Audience, Relevance and Search , intended to convince people of the importance of search in digital marketing and help them learn how to do it.

Paid Search Agency 80

Paid Search Agency SEO SEM Planning 80

Biznology

SEPTEMBER 17, 2013

I can see that, alas, for shame; I can work with that; however, I couldn’t always make the leap between the concept myself as the next James Bond and the dorky uncle Chris I have become. For those of you who don’t know, a 360 review represents feedback that comes from members of an employee’s immediate work circle.

Keywords 80

Keywords Work Management Google Ideal Customer Profiles 80

Biznology

JANUARY 12, 2012

But on the off-chance we might make it to 2013, you probably want to ensure you’re ready for success this year. But most people seek meaning as much as a paycheck from their work. Image via Wikipedia. Rumor has it that 2012 is the year the world ends (and yes, I am going to use that joke all year long). Yes, times are tough.

Online Marketing 80

Online Marketing Paid Search Agency Planning Advertising Mediums 80

Biznology

JULY 24, 2017

Bezos met his wife, MacKenzie, when he was working at a hedge fund in the nineties. “My My office was next door to his, and all day long I listened to that fabulous laugh,” she told Vogue in 2013. Amazon.com employees spend two days every two years working at the customer service desk, even the CEO. Entrepreneur). Mashable ).

Paid Search Agency 212

Paid Search Agency Companies Amazon Fulfillment 212

Biznology

OCTOBER 5, 2011

In no way that’s a good indicator of what 2012 or 2013 will look like. Currency obviously made selling and trading more practical, steam power increased the ability to reduce the dependency on animals and people for mechanical work and the production line affected both the ability to manufacture better and to improve quality controls.

Social Media 80

Social Media Media Web 2.0 Distribution 80

Biznology

OCTOBER 8, 2013

Again, it’s currently late 2013 and the number of posts has not progressed since 2011. Here’s another one from The Lab Retriever Chat Board : “Snapperhead,” join date: June 2010, post date: January 16, 2011, Location: Irmo, South Carolina , Posts: 20.

Social Media 80

Social Media Astroturfing Practices Media 80

Biznology

MARCH 23, 2022

Starting in finance, she didn’t expect to find herself in a franchising role – yet now she harnesses her strength and work ethic as the CEO of a hydraulic hose franchise. And then, be prepared to do the work. Make sure you both are evaluating how the arrangement is working for each of you. I continue to work on ‘me’.

B2B Thought Leadership 104

B2B Thought Leadership Thought Leadership Outgrow Opinions 104

Biznology

JUNE 6, 2017

That’s eight articles since 2013. , The best automagical Twitter following tools for your business , Your social media marketing automation solution , Tools I use to amplify social campaigns , How to build your influencers in social media , Social media is like riding a bike. Why, you ask?

Marketing Automation Services 133

Marketing Automation Services RSS Twitter Deep Linking 133

Biznology

MARCH 5, 2013

OK, I’ll be honest with you, I came up with that plan after I sponsored one spontaneously and organically to see if anyone might want to join my virtual rowing team, Team Grotto , and join a virtual regatta, the 2013 World Erg Challenge. The content has a broad appeal and has nothing to do with my work, per se. Why not, right?

Facebook 80

Facebook Burn Rate Long Tail Marketing Content 80