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Tuesday, December 18, 2007
I recently caught up with Unica Vice President Andrew Hally as part of my review of developments at the major marketing automation vendors. It’s been a good year for Unica, which will break $100 million in annual revenue for the first time. The one major acquisition in 2007 was Marketing Central, which provides hosted marketing resource management.
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Tuesday, August 4, 2009
What you may not realize is that companies who are staying the course are now in the prime position to pick up where you left off, pulling your prospects who've embraced that idea to pay attention to them—not you. suggestions to keep your marketing programs on course: Create an editorial calendar across an entire buying cycle.
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Thursday, July 30, 2009
Though a bit of a dust-off from the files, Anne Stuart’s piece for Inc. on this evergreen subject has some timeless advice, well worth another read.
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Friday, July 9, 2010
In just three days, our Learn to Sail Course gives you the confidence to sail mid-sized sailboats with ease. In one week you can gain skills to sail and live-aboard big cruising sailboats with our Fast Track to Cruising ® course. in Offshore’s racing courses. First, you have to learn how to sail. Like to sail really fast?
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Monday, July 26, 2010
//. Search engine advertising (search engine text ads) is still one of the most important forms of online inbound marketing and search engine marketing. However, there are downsides to the success of Google AdWords and the solutions of "the. Click title to read more
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Wednesday, September 12, 2007
Im of course talking about budget time. Im of course talking about budget time. B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Okay, not really. Bottom line: its the numbers.
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Monday, May 15, 2006
This is kind of a chicken and egg question, but one that Ive found very true in the course of working with the people who actually use the software. They dont care what makes it happen, only that whatever "it" is, does. But for the sake of discussion, Ill stick to software. IT departments seem intent on keeping their mystique.
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Tuesday, August 28, 2007
Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected? This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware.
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Wednesday, April 12, 2006
During the course of it, an interesting question came up about the differences between Unique Selling Proposition and Positioning. Smart Marketing Jay Lipes blog at the intersection of small business st. marketing ave. How about a Balanced Scorecard for the Government Bailout(s)? Paste into your feed reader of choice. Did I get it right?
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Friday, June 27, 2008
good scenario can make your elearning courses engaging and more real to your learners. It’s a great way to get them to learn to use the course information and make the decisions you want. However, we always passed the online safety courses that required we have 72-hour packs. Changing the World One Course at a Time.
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