Trending Sources

5 Tips To Promote Your Company Blog

B2B Marketing Insider

The post 5 Tips To Promote Your Company Blog appeared first on Marketing Insider Group. Content Marketing Blog blor promotion Content promotion Social MediaThe competition is fierce out there. There are 58.6 million new blog posts each month on WordPress alone. Everybody, in other words, has clued into this content marketing thing. How do you ever get your work noticed?

The 12 Hottest Tools for Content Promotion

B2B Marketing Insider

Content marketing is nothing without good promotion. Promotion was important before content marketing […]. The post The 12 Hottest Tools for Content Promotion appeared first on Marketing Insider Group. It doesn’t work that way. Content Marketing

28 Super Easy Tips on How to Promote Your Content

grow - Practical Marketing Solutions

Here are 28 tips on how to promote your content online. Promote Your Content On Social Media. Promote Your Content To Your List(s). Promote Your Content Through Syndication. Promote Your Content Through Advertising. I’ll admit that this is my weakest area. Here are 28 tips on how to promote your content online. Promote Your Content On Social Media.

Promotional products: making them effective branding tools for your business

Biznology

Promotional products have really stood the test of time in the marketing world. The strategy for making promotional gifts an effective part of your marketing arsenal has three keys. You may think of promotional products as something that is only used at trade shows or conventions, but they can be effective tools for branding and promotion anywhere and anytime.

Content Methodology: A Best Practices Report

In fact, Beebe’s only real criticism of the first cut was a self-promotional shot for Marriott. Outbrain, Facebook, LinkedIn, etc.) • Paid promotion of. Content. Methodology: A Best. Practices Report Copyright © 2016 Contently. All rights reserved. contently.com by Rebecca Lieb and Joe Lazauskas 2Content Methodology: A Best Practices Report I. Definition II. Create a Content Plan VI.

Benefits of promotional products advertising campaigns

Biznology

Have you used promotional products for advertising and branding for your company? If you have not run a campaign using branded products, then you might be interested to know that according to surveys of promotional product recipients, they really do work to increase branding, favorable sentiment, and sales. Promotional Products Can Show Off Your Brand. Summary. Like this post?

How to Promote Blog Posts: 200+ Ideas from Eight Experts

Webbiquity

Which content promotion tools are most useful? Which blog post promotion tactics are most effective? Find the answers to these questions and more here among hundreds of recommendations about tools, tactics and techniques to promote blog posts. 25 Easy Ways to Promote Your Blog by Kim Garst. How I promote my new blog posts by The Social Media Hat.

Becoming known and the six common barriers to self-promotion

grow - Practical Marketing Solutions

The report was filled with interesting insights, many of which still seem accurate today and there was one personality characteristic that made me pause: “You have trouble promoting your own accomplishments and good work.” ” But being humble is not necessarily a virtue In today’s world; it’s important to promote yourself, to some degree. scientist; 3.

Update to Facebook Promotions

Vertical Response

Facebook announced today that they updated their Page Terms  allowing businesses to run promotions directly on Page Timelines not just in apps as before. Businesses can’t administer promotions on personal Timelines which remains the same as before the page term updates announced today. The post Update to Facebook Promotions appeared first on VR Marketing Blog.

Video Promotion: Secrets from Marketers Who’ve Done it Right [Infographic]

Vidyard

That’s why we actually need more promotion. The 80/20 Rule: Content Promotion to Production. The other 80% is in the promotion. In other words, you should be splitting your time 80/20 to promotion vs. creation. Strong promotion is the key to any successful video campaign. The Benefits of Focusing on Video Promotion. Marketers are doing it all wrong.

How to promote your content without being spammy

grow - Practical Marketing Solutions

Many companies are turning to more advanced strategies to try to get through, including advertising and promoting content. Promoting new content within old content, and. The post How to promote your content without being spammy appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. But doing this without coming across as spammy is a tricky proposition.

Content Marketing Playbook: Strategy and Roadmap

If we fell victim to the temptation to strip- mine that audience with overt promotions, we’d destroy. The key is to tell stories that connect back to your brand without involv- ing any overt promotion or contamination of editorial integrity. ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY1 The Ultimate Content Strategist. Playbook No. 2: Strategy and Roadmap Copyright © 2015 Contently.

Marketing Is Personal – Emotion Beats Promotion By 2X

B2B Marketing Insider

Now the CEB is helping to explain what we can do with the realization that promotional marketing and solution selling are dead with their report “ From Promotion To Emotion.” From Promotion to Emotion. The post Marketing Is Personal – Emotion Beats Promotion By 2X appeared first on B2B Marketing Insider. Now we have the research to prove it. Strategy

B2B Lead Nurturing Myths That Promote Sales Pipeline Leaks

It's All About Revenue

“A small leak will sink a great ship.” ” — Benjamin Franklin. Myths are plentiful when it comes to B2B lead nurturing. Perhaps we build these myths simply to make our lives easier. It seems like we have a tendency to move towards the simplest tactics to execute rather than those that deliver the highest return on investment. Lead nurturing works. Forget the myths.

Pinterest Announces 2 New Businesses Tools: DIY Promoted Pins & Analytics

Vertical Response

Pinterest recently announced the addition of two new tools for businesses: Do-it-yourself Promoted Pins to help drive visits back to your website, and a refresh to analytics to provide deeper insights into how Pins are performing. Do-it-Yourself Promoted Pins. Now, Pinterest is opening up the doors and allowing business of all sizes to promote pins. Share in the comments.

ReadyPulse Now Offers Instagram Brand Promotion Capabilities

ReadyPulse

We are very excited to announce the availability of Instagram promotions. Run a flexible Instagram brand promotion campaign and offer an optional registration + voting to broaden the exposure. In an essence, ReadyPulse provides ways to cross-promote the Instagram photos on Facebook and get maximum exposure and best results. How ReadyPulse enables Instagram Promotions.

Staffing and Launching Your Content Marketing Program

to help you get that promotion. audience with overt promotions, we’d destroy the asset. ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY1 The Ultimate Content Strategist. Playbook No. 3: Staffing and Launching Your Content Marketing Program Copyright © 2015 Contently. All rights reserved. contently.com By Joe Lazauskas ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY2 I. 200,000 readers.

3 New Promotional Product Campaign Ideas for Your B2B Marketing

B2B Marketing Traction

Are you wondering if promotional products or giveaways make a difference? Here are three thoughtful promotional campaign ideas to make your marketing stand out. Last week Flora Taub , my friend and promotional products rep for Geiger in Southern California, sent me an email with a fun new idea – selfie sticks! Selfie stick video or photo social media campaign.

Keys to Creating Memorable Social Media Promotions

Vertical Response

How about a crazy successful social media promotion. The digital advertising agency James and Matthew and Company was hired by E&A Credit Union to create a digital promotion to increase home loans. The quirky two-sentence promotion was accompanied by a picture of a zombie-proof home. and create a promotion around that answer,” Pond says. Give up? Make it shareable.

Why Your Ecommerce Promotions Fail

Hubspot

When planning giveaways, discounts, coupons, promotional events, and any other special pricing for your ecommerce company, you’re probably already counting your profits in your head. Then, you run across a blog like this one that says ecommerce promotions just don’t work. Well, let’s first consider what you want to get out of your latest promotion. Let’s consider a few facts.

Make a Blockbuster: 8 Tips to Promote Your Webinar

Act-On

Promoting your webinar – so that people learn about it and are inspired to register to attend it – is just as important as creating it to begin with. Make a promotion plan. Make sure you start your planning at least a month in advance, so you can devote at least three weeks to these promotional efforts. Email is the backbone of most webinar promotion campaigns.

B2B Marketing Trends for 2016

tenure design, execute and internally promote programs that have a direct. (or very strong indirect) correlation with tangible business outcomes their. socially promoted content that tripled blog traffic and quadrupled the number of blog-referred lead conversions in one year. B2B Marketing. processes are fundamentally changing. know which half." Everything is now measurable. Look for.

How to use influencer marketing to promote your book

Biznology

For context, I am using six books I have promoted over the last couple years on behalf of their authors: Glock and Law of the Jungle by Paul M. First-time and niche authors have much less support and resources towards book-promotion. The post How to use influencer marketing to promote your book appeared first on Biznology. You can still register and it’s free. Paul M.

How Too Much Promotion Can Hurt Your Staffing Firm

Haley Marketing

You have a great job you think will be an awesome opportunity and you want to promote it all over your social channels. Maybe you’re being too promotional on your social channels, so much so that readers have become disengaged. Putting Promotions Over Customer Service. Of course it's important to promote on social, but staffing firms must learn how to do it the right way.

What Facebook’s Crackdown on ‘Overly Promotional’ Page Posts Means for Your Business

Vertical Response

At the beginning of the year, Facebook will crackdown on any brand that posts “overly promotional” Page posts. What is an “overly promotional” Page post? According to Facebook , “overly promotional” Page posts are: Posts that solely push people to buy a product or install an app. Offer content rather than a promotion. Of course not.

The Best Ways to Promote Your Small Business Event

Vertical Response

Remember, VerticalResponse has an easy event marketing tool that includes a Facebook widget to help you promote your event. The post The Best Ways to Promote Your Small Business Event appeared first on VR Marketing Blog. From ribbon-cuttings to charity auctions, every small business wants to draw a customer-friendly crowd to its event. Use social media tools designed for events.

B2B Marketing Trends for 2016

tenure design, execute and internally promote programs that have a direct. (or very strong indirect) correlation with tangible business outcomes their. socially promoted content that tripled blog traffic and quadrupled the number of blog-referred lead conversions in one year. B2B Marketing. processes are fundamentally changing. know which half." Everything is now measurable. Look for.

17 Ways to Promote Your White Paper for Lead Generation

NuSpark

Now you need to distribute and promote it. There is a myriad of methods to promote your white paper, generate interest, and help it climb Google’s search engine rankings. Here Promote your paper in your blog’s sidebar or widget or with a call to action at the end of the post. Promote your white paper using online press release distribution services. This Not so fast.

Promoting World-Class Research

Fathom

Promoting world-class research for content marketing purposes has the rare ability to attract both demographics with the same content. In this post, we will examine research promotion in terms of website content, social media, and video and how they can work to fuel a universities content marketing machine. Promoting great research is appealing to both students and teachers.

Class 23

How to Promote Your Content Using Paid, Earned & Owned Media

Hubspot

Some people think content promotion isn’t complicated. As a result, brands that wish to rely on these tactics must have patience -- or double down on promotional efforts. So if you''re a late inbound adopter in a competitive industry and you want to grow fast, you need to get creative with how you promote your content. The Tactics of Content Promotion. Syndication.

Use Instagram as the starting point to promote your business online

Biznology

I recently ended my stint as Content and Social Media Chair of  MIT Enterprise Forum here in DC and I got to play with the levers and strings of personally promoting online via social media and also trying to get everyone else on the Board to Tweet, Tumbl, and Facebook as well. The post Use Instagram as the starting point to promote your business online appeared first on Biznology.

B2B Marketing Trends for 2016

tenure design, execute and internally promote programs that have a direct. (or very strong indirect) correlation with tangible business outcomes their. socially promoted content that tripled blog traffic and quadrupled the number of blog-referred lead conversions in one year. B2B Marketing. processes are fundamentally changing. know which half." Everything is now measurable. Look for.

25 Ways To Promote Brand Awareness For Your Small Business

Savvy B2B Marketing

Be faithful to promote the same message over and over again to help it stick. 4. Promote Others. Resist the urge to over-promote. You’re never too small to start building your brand, defining for the public who your company is and what sets you apart. Here are 25 practical, economic ideas for strengthening your image and letting people know you’re out there! 1.

How Far in Advance Should I Promote our Webinar?

The Point

By way of reference, in their “ 2013 ON24 Webinar Benchmarks Report ,” Webinar and virtual event platform company ON24 reported findings based on a study of more than 2,300 Webinar events, and claim that starting email promotions more than seven days prior to an event increases the size of the audience by up to 36%. Plus we don’t always have all the details in hand that far out.

How to Utilize B2B Online Marketing to Promote New Solutions

KoMarketing Associates

Oftentimes, B2B marketers need to focus on promoting what they already have to gain new customers and strengthen a loyal following. Below are some of the channels and mechanisms B2B online marketers can promote a new product or service to target audiences. App Notifications. When launching a major new product or service, the app notification tactic may aid in gaining interest quickly.

14 B2B Blogging Best Practices from Creation to Promotion

KoMarketing Associates

In a recent team training session, we attempted to set our own guidelines, identifying several best practices B2B bloggers should follow from idea creation all the way through to promotion. Identify and write for the audience with promotion in mind: Before writing effective blog posts, the ideal target audience must be clearly defined. Blog Post Promotion. Final Thoughts.

26 Ways to Promote Your Blog Post

Marketing Action

Sure, we might do a few things to promote them (write a Facebook  update, tweet a few times, send it to our email list), but often that’s about it. We’ve done a fine job on the content creation , but left most of the content promotion untouched. 50/50 Post Creation and Promotion. These bloggers advise a 50/50 split between content creation and promotion. Congratulations!

18 Ways to Promote Your White Paper for Lead Generation

NuSpark

Now what?   How do you promote it? There are a myriad of methods to promote your white paper, generate interest, and get Google to index them for SEO.  Promote your paper within your blog’s sidebar or widget. Besides company news, industry news, and recent posts and other content, promote it in your newsletter as well.  Of course promote it via social media.

3 Crucial Tips for Promoting Live Product Demos

The Point

B2B Marketing E-mail email design email marketing Event Promotion Lead Nurturing Offer Strategy b2b demand generation marketo Marketo agency Marketo partner marketo tips ringcentralLet’s face it; a live product demo is a tough sell. As an unvarnished display of your product’s capabilities, a product demo is only ever going to appeal to prospects at the latter stages of the selling cycle.

Goodbye Promotional Posts – Preparing for Facebook’s News Feed Update

KoMarketing Associates

Based on the feedback received by users, Facebook has concluded that they will now limit the organic reach of posts they deem too promotional. This means having the News Feed populated with less organic promotional posts from companies, and more posts, likes, and shares from friends. What Are Promotional Posts? Posts that reuse the exact same content from ads. Getting new fans.

Which Channels Are Best for Content Promotion? [Infographic]

Hubspot

In Column Five''s infographic below, they give visual definitions of these marketing terms and back them up with data to help you decide how to promote your next piece of content. In general, each of these channels allows for unique ways to promote your content, and they likely perform differently for everyone based on industries or audiences. How do they work together?

Twitter’s Promoted Tweets Going Mobile

Sazbean

Twitter announced on Monday that mobile users would start to see promoted tweets right in their timelines. Promoted Tweets are a way for advertisers to get themselves in front of more Twitter users, and a way for Twitter to make money. The post Twitter’s Promoted Tweets Going Mobile appeared first on Sazbean. News & Notes Social Networks

How to Set Up a Promoted Tweet Campaign Targeting Keywords

NuSpark

With this new marketing option, advertisers can now promote certain tweets based on keywords that users are searching for on Twitter, on keywords people use in their tweets, or based on keywords found in tweets users recently engaged with or retweeted.  Always determine your business objectives, and if you’re going to test promoted tweets, have clear goals.  Retail.  . Commerce.  .